Setting the Retail Stage: How Light Helps Move Merchandise

This course introduces how to leverage a lighting design to influence a customer’s mood, direct them to key merchandise and affect how they perceive a brand.

Viewers will also learn how lighting impacts retail, how color temperature sways shoppers’ emotions, what color rendering is and how it best showcases merchandise when to use full gamut and standard LEDs.

Date: 4/28/2020 12:00:00 PM EST

Credits: 1LU